Concept Ad for Whoop

How could WHOOP market to a broader audience, not just data heads or fitness freaks?
Create an ad using the squirrel as the subject Greatest lb for lb athlete alive.

Make the bulk of the Ad a highlight vid compilation (with stats) of the squirrel hustling in the wild. J Cole Hunger on Hillside as the music. Typa energy he’s on.

“WHOOP is for everyone looking to level up. No matter the species”.