Ad Jordan Spieth and Titleist - May 2026

How can Titleist combat the redundant storylines of the "Jordan Spieth fall-off”?

Make an Ad targeting what makes Spieth, his fans, and the Titleist brand so special : LOYALTY.(see videos. CLASS)

High school sweetheart turned wife with 3 kids (prom king and queen). Same coach since juniors. Same caddy. Same rusted Scottie Cameron putter since a young boy.

Bleed the Spieth LOYALTY with the Titleist brand. (See 2nd video and watch the origin of Vokey spin wedges.) Have the Ad cut back and forth between the LOYALTY in Spieths personal life and the LOYALTY and care that goes into making Titleist products.

When it’s all said and done, Loyalty wins.

Spieth winning the Open (left)

Vokey Wedges origin (right)